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Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business.
The Jr. Digital Account Executive (DAE) is the liaison between the client and Affinitiv Digital and ensures that the client’s goals and needs are being met and performance metrics are delivered each month. They are responsible for delivering optimal brand presence across SEM (including Display/Remarketing), YouTube True View campaign performance, Social Media Marketing (Facebook, Instagram) and working with the SEO department for all search engines. They are primarily responsible for developing and maintaining strong relationships with our clients that stretch beyond basic metric reporting. As a full-service agency, we pride ourselves on bringing our clients well thought out ideas, insights and strategies that will positively impact their business and create long term trust between parties.
Position Responsibilities:
- Coordinating all elements of Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaign management.
- Including: Facebook Ads, Search, Display, TrueView, Vehicle Ads, Performance Max, etc..
- Pacing campaigns evenly throughout the month and utilize the full allocated budget per medium.
- Develop a knowledge of Automotive processes and trends.
- Build, grow and maintain positive relationships with clients through pro-active communication
- Oversee the implementation, optimizing and tracking of our SEM and SMM programs, following up the measurement and reporting of campaigns from start to finish.
- Managing a portfolio of budgets and monitoring the tracking pacing at 97%.
- Ensure campaigns are maintaining KPI’s and best practices.
- Create client-facing documents and complete reviews of accounts with clients on a minimum of a monthly basis
- Recommending changes to website architecture, content, linking and other factors to improve SEM/ Display/Remarketing/SEO/True View positions for target keywords/videos.
- Producing/executing creative assets for clients that are not full-service Affinitiv Advertising clients. These assets include True View spots, display ads and landing pages.
- Overseeing the completion of tasks for your assigned Digital Account Architect. (DAA)
Position Requirements:
- Bachelor’s degree in Marketing, Communication or Business preferred.
- Or 1+ more years in digital media/marketing experience or social media advertising experience
- Experience in the Auto industry is preferred but not necessary
- Experience and knowledge of Google Analytics
- Experience with client support.
- Must be detailed oriented and self-motivated.
- Able to thrive in a fast-paced, deadline driven environment.
- Take initiative & be organized.
- Experience with the Microsoft suite of products as well as Google properties (Google drive, etc).
- One to two years of full-time work history, office experience, internship or other relevant experience.
- Must be able to take direction well with ability to juggle multiple clients and campaigns simultaneously.
- AdWords, Analytics, Bing, Facebook Ads Certified preferred.
- Persistence when encountering obstacles to keep the project moving to completion.
- Consistently show respect for colleagues at all levels to contribute to a positive work environment.
- Ability to maintain composure and work well under pressure.
- Consistently demonstrate the ability to move into problem-solving mode whenever challenges or concerns arise.
Work from Here
At Affinitiv, we have the best of both worlds. Our team members have embraced remote work and our Work from Here program allows for remote working and the utmost flexibility while keeping in person collaborating thriving in a safe work environment. Our Work from Here approach gives team members a choice to work on campus or remote, leaders can hold in person or virtual team meetings to collaborate and cultivate relationships.
Affinitiv knows you have interests outside of work, which is why we offer a comprehensive benefits package that includes medical, dental, vision and 401K effective day 1 just to name a few. We also offer generous PTO so you can enjoy off time with family and friends.
At Affinitiv, we celebrate diversity, equality, and an inclusive environment.
Affinitiv is committed to providing an environment of mutual respect where equal employment opportunities are extended to all employees and applicants for employment. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
All aspects of employment are decided on the basis of qualifications, competence, merit, and business needs. Affinitiv is proud to be an equal opportunity employer.
Top Skills
What We Do
Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry.
Our Mission is to drive the next generation customer experience by partnering with OEMs and retailers to accelerate performance and inspire loyalty. Our Vision is to create customers for life through reimagined experiences.
AFFINITIV CORE VALUES
PASSION
Passion generates excitement for what we do and how we do it. With Passion at the heart of everything we do, we nurture ideas, inspire excellence, and find creative ways to eliminate obstacles for cultivating growth.
INTEGRITY
Integrity creates trust. As an organization, collectively, it's our most valuable asset. Individually, it's the constant choice to infuse every action with honesty, fairness, and respect for clients and colleagues alike.
UNITY
Unity celebrates diversity. Synergizing the collective experiences, varied skills, and unique talents of every team member builds unstoppable momentum and drives unimaginable achievements.
INNOVATION
Innovation motivates action: to take risks, encourage curiosity and new ideas, learn from mistakes, and constantly strive to exceed expectations. Through innovation, we generate solutions for our customers and raise the bar - both within our workplace and throughout our industry.
IMPACT
Impact demonstrates the immeasurable power of our shared values and collective effort to effect positive, ground-breaking change and deliver excellence for our customers, colleagues, and communities.
Why Work With Us
At Affinitiv, how you accomplish something is just as important as what you accomplish. We promote a culture of honesty, respect and collaboration. We love taking on unique challenges in a fun, casual environment and thrive on providing our clients a first class partnership.
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Affinitiv Offices
Remote Workspace
Employees work remotely.
Affinitiv is 100% remote work company, associates have the utmost flexibility. If you happen to live close to an Affinitiv office, our Work from Here approach gives team members a choice: remote or campus as they see fit.